- A neologism describing a business strategy. According to business consulting firm Frost & Sullivan, omnichannel is defined as “seamless and effortless, high-quality customer experiences that occur within and between contact channels.” It means the integration of physical channels (offline) and digital channels (online) to offer a unified customer experience. ← Wikipedia
This term is sponsored by: your name/company?
- Previous term: OMA
- Next term: OmniWeb
- Random term: Geocities-izing (webglossary.info/random 🎲)