- The influencing, controlling, enhancing, or concealing of an individual’s or group’s reputation. Reputation management is a marketing technique used to shape reputation in a positive way. The growth of the Internet and social media led to a growth of reputation management companies, with search results as a core part of a client’s reputation. Online reputation management (ORM) involves overseeing and influencing the search engine results related to products and services. ← Wikipedia
This term is sponsored by: your name/company?
- Previous term: Representational State Transfer
- Next term: Request
- Random term: Dialog box (webglossary.info/random 🎲)