- A preview release of a product or service to a limited audience prior to the general public. Soft-launching a product is sometimes used to gather data or feedback regarding its acceptance in the marketplace, prior to making it widely available during an official release or grand opening. A company may also choose a soft launch to test the functionality of a product, allowing adjustments to be made before a wider release and marketing efforts are implemented. ← Wikipedia
- Related terms: Launch · Soft navigation · Basically available, soft state, eventually consistent · Release candidate
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